Samuel Adams donates $300,000 to support the Brewing Heritage Trail
The non-profit Brewery District Community Urban Redevelopment Corporation announced today a major gift of $300,000 from Samuel Adams for the Brewing Heritage Trail project in Cincinnati, Ohio.
The Brewing Heritage Trail is a project by the non-profit Brewery District Community Urban Redevelopment Corporation (BDCURC) to preserve, share, and celebrate Cincinnati and America’s history through the lens of beer. The Brewing Heritage Trail will consist of a 2.1 mile walking trail through Cincinnati’s historic Brewery District with permanent signage with descriptive text and photos, inlaid bronze medallion wayfinding in the sidewalks, public art installations, guided walking tours, and a smartphone app with self-guided tours and augmented reality experiences. The first segment of the Trail is funded and currently being built, and follows the installation of almost a dozen public art pieces as well as a free smartphone app for iOS and Android.
Samuel Adams Brewer and Founder, Jim Koch, was born and raised in Cincinnati, where his family was part of the city’s deep brewing heritage for generations. Samuel Adams’ Cincinnati brewery and new tap room is located along the Brewing Heritage Trail route.
“Cincinnati is such a special city to me,” said Jim Koch, brewer and founder of Samuel Adams. “Not only is it my hometown, but also where my brewing story, and so many other brewers’ stories, began. I’m proud to support the Brewing Heritage Trail and its mission to celebrate the rich brewing history that Cincinnati was built on and the center for American brewing that it is today.”
Steve Hampton, Brewery District CURC Executive Director said, “We are extremely thankful for Jim Koch and Samuel Adam’s support of the Brewing Heritage Trail, going back many years. This donation will allow us to start the next phase of the Trail and utilize our heritage as an economic engine for our historic neighborhood.”