SAMPLE SPACE: Reimagining Storefront Retail

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AGAR, a leader in experiential marketing, introduced SAMPLE SPACE today, a reimagined platform for storefront retail that leverages vacant or un-used properties in emerging markets. Part venue, part event space, part gallery, SAMPLE SPACE provides an opportunity for companies, brands, as well as property owners, to realize short-term revenue while also maintaining options for longer-term lease opportunities. AGAR offers owner and tenant alike a seamless, end-to-end pop-up platform and retail experience.

“As the world moves more and more digital, the value of the human experience inherently increases. This is especially true as consumer shopping behaviors – and their retail strategies – evolve,” said Josh Heuser, founder of AGAR. “SAMPLE SPACE is a fresh, unique way to facilitate retail through human experience and an omni-channel strategy that brings retail and marketing together.  As well, that SAMPLE SPACE will help create buzz andeconomic impact for emerging cities and communities is important to my team, my partners and to me.”

The first SAMPLE SPACE experience is on the beautiful banks of the Ohio River in Cincinnati, the space will be available through AGAR for short-term leases ranging from one day, to one week, and up to one month.

“The Banks is looking forward to launching the first Sample Space with Agar,” said Tracy Schwegmann, of The Banks Asset Manager, Jeffrey R. Anderson Real Estate, Inc. “We believe this unique concept will offer a broad variety of groups the opportunity to experience and enjoy The Banks development and all it has to offer. AGAR is the perfect partner to bring SAMPLE SPACE to life through distinct and unforgettable programming including exclusive launches, debuts, events and retail experiences.”


SAMPLE SPACE has open walls and an open floor plan with hanging capabilities. The space includes ground and ceiling outlets (18”), prep kitchen, Ceiling/based audio, restroom, plywood sub walls. Amenities include: trash removal, insurance certificates, temporary liquor licenses, audio/visual and creative services, as needed. AGAR’s production team is on hand to help with installation, training and programming. To learn more please visit:

About AGAR

Founded on the premise that as the world grows more and more digital the value of a human experience inherently increases, AGAR has been growing culture in Greater Cincinnati and across the country for industry leading clients since 2008. AGAR is a co-creator of BLINK, an art, light and projection mapping festival that is returning to Greater Cincinnati October 10-13, 2019. For more information visit

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