Donna Salyers Fabulous Furs featured at Monaco’s Formula 1 Grand Prix
Last weekend, millions of eyes were on Monaco, home of the Formula 1 Grand Prix. Since 1950, celebrities, royalty and the wealthy elite assemble for the three-day event considered the ultimate in racing.
A haven for thepaparazzi, yachts arrive from around the globe and fill the harbor. Drawing the best Formula 1 driver-affiliated brands such as Mercedes, Ferrari and Rolex, Monaco is indeed the place to be at the end of May.
Kicking off this iconic event last Friday, the lavish Amber Lounge fashion was held at LeMeridien Beach Plaza, overlooking the harbor with an ice-themed event featuring models dressed head-to-toe in glamorous faux fur coats and accessories from Donna Salyers Fabulous-Furs. Established in 2006 under the High Patronage of H.S.H. Prince Albert II of Monaco, the iconic Amber Lounge Fashion Show is the only event in the world to feature Formula 1 drivers on the catwalk.
With coverage by morethan 300 mediaoutlets from across theglobe, photos of international models and Formula 1 drivers are certain to saturate social media channels, TV,and digital/print media.
“Bringing a fashion show to Monaco’s Formula 1 GrandPrix is the equivalent of doing a fashion show During Super Bowl half-time,” says Fabulous-Furs President & Founder Donna Salyers. “But we’re amazed and grateful they chose us!”
The USA-based company (Covington, Kentucky)Salyers began in 1989 as a tribute to animals now dominates as the worldleader in the faux fur fashion industry and is a multichannel B2C and B2B fashion retailer and vertically-integrated manufacturerof faux fur and animal print women’s coats, jackets,apparel, accessories and residential andcommercial home interior soft goods.
Donna Salyers Fabulous-Furs currently occupies a 110,000 sq. ft. property at 20 W. 11th Street in Covington, Kentucky, home of its corporate headquarters, including in-house product design, creative and marketing services, a full manufacturing production facility, warehouse, fulfillmentcenter and showroom.