Hyperquake announces “The Do Good Initiative” for non-profits

Hyperquake, the Cincinnati-based brand evolution agency, announces “The Do Good Initiative,” designed to help an area 501(c)(3) organization develop its brand image on a pro bono basis.

The chosen organization will have the opportunity to attend a two-day brand development event held by Hyperquake on October 21-22. The organization will collaborate with designers, strategists, project coordinators and other creatives to develop their brand, including identity design, collateral creation, marketing strategy and more.

Depending on the organization’s needs, additional local talent may be added to the project to provide services such as photography, collateral printing or environmental graphics.

“We know that there are many non-profit organizations who contribute to our community daily,” said Dan Barczak, partner and chief creative officer of Hyperquake. “It can be difficult for them to identify funds to evolve their brand, and that can hold their organization back from maximizing its impact. We know better than anyone that creating a brand that truly reflects your values takes time, funds, and a lot of hard work. We want to give that opportunity to a deserving organization that wouldn’t otherwise have access to creative talent.”

To qualify for consideration, the organization must be a 501(c)(3) and its work must be focused on improving the Cincinnati metropolitan area, including Northern Kentucky and Indiana.

On-line applications can be downloaded at http://bit.ly/2tRdtSm and are due Monday, July 31.

Three organizations will be selected as finalists for an in-person interview, and the chosen organization will be announced no later than September 15.

For more information, email dogood@hyperquake.com or call Emily Zalla at (513) 563-6555.

Alex ReillyTRENDS