A Better Tomorrow
Built to Scale
Impacting Tomorrow can manage approximately 350 pallets of inventory, including 110 pallets of cold storage.
It now serves more than 900 households each week through its food and clothing programs.
The model combines the compassion of a nonprofit with the logistics, measurement and continuous improvement of a business.
Need creates data.
Data identifies gaps.
Gaps determine services.
Services generate measurable outcomes.
Then the organization adjusts again.
To learn more or support Impacting Tomorrow, visit their website at impactingtomorrow.com.
3,200 people every week.
More than 150 ZIP codes.
$12.3 million in groceries provided in 2025.
More than 1 million diapers.
500,000 feminine-care products.
4,000+ medical and dental visits.
1,219 pediatric occupational therapy visits.
For Ken and Libby Tracy, the numbers behind the non-profit they founded, Impacting Tomorrow, aren't simply statistics for an annual report.
They are how the organization operates.
The Cincinnati entrepreneurs co-founded Impacting Tomorrow after building healthcare staffing company TaleMed. Today, they are applying many of the same principles that helped them grow a successful business: understand the customer, use data to identify needs, build efficient systems and measure results.
The difference is the bottom line.
At Impacting Tomorrow, the return is stronger families.
Measure What Matters
Impacting Tomorrow served more than 135,000 people in 2025, but Ken Tracy is interested in a harder question:
Are families actually becoming more stable?
The organization's Family Stabilizer Ladder measures households on a 10-point scale, from crisis to lasting independence.
Currently, 63.8% of the families Impacting Tomorrow serves are in the “surviving” category, meaning they may be getting by today but remain vulnerable to an unexpected bill, illness or job disruption. The goal isn't simply to give those families more services. It's to help move them up the ladder.
That changes the definition of impact from “How many people did we serve?” to “How many lives actually improved?”
One Family. Multiple Needs. One Campus.
Impacting Tomorrow’s 45,000-square-foot Loveland campus is designed around another lesson revealed by the data: families rarely face just one challenge.
Food insecurity may exist alongside healthcare needs, clothing insecurity, a shortage of diapers, dental problems or a child needing therapy.
So Impacting Tomorrow brings solutions together.
Its services include The Market, Ohio's largest choice-based free market, where families select their own groceries; The Boutique for free clothing and household essentials; Carry Her for diapers, period products and incontinence supplies; medical and dental care through HealthSource of Ohio; pediatric occupational therapy through Grow Together; and education programs focused on health, finances, careers and family stability.
In 2025 alone, families received $12.3 million in groceries.
The average grocery visit provides approximately $242 in retail value to a household. That is $242 a family can potentially redirect toward rent, utilities, transportation, medicine or another necessity.
That's impact.
Why Impacting Tomorrow Should Be on Cincinnati's Giving List
Greater Cincinnati has many deserving nonprofits. Impacting Tomorrow stands out because a donor isn't funding one isolated service.
The investment can touch an entire family.
A parent who arrives for $242 worth of groceries may also find dental care. A mother can receive diapers. A child can access occupational therapy. A job seeker can find clothing. A family can connect with education and resources designed to increase long-term stability.
And Impacting Tomorrow is measuring whether that family moves forward. That is the bigger idea Ken and Libby Tracy are building in Cincinnati.
Don't simply count meals.
Don't simply count visits.
Don't simply count people.
Measure whether lives change.
Impacting Tomorrow has the numbers to show the size of the need. Now it is building the data to demonstrate something even more important: the impact of meeting it.